The fictional children’s character is supposed to be 6 years old, which if he were real, means he became eligible for the COVID vaccine last week when the U.S. Food and Drug Administration (FDA) authorized the Pfizer-BioNTech COVID vaccine for emergency use in children ages 5 through 11.
Big Bird’s endorsement of the COVID vaccine for children isn’t an isolated incident — it’s just the latest example of Sesame Street endorsing federal health agencies’ COVID messaging for young children, with the help of corporate media.
But the announcement was met with backlash from elected officials and media pundits who accused the character of spreading government propaganda.
Sen. Ted Cruz (R-Texas) tweeted:
Lisa Boothe of Fox News tweeted:
On Nov. 6, Sesame Street and CNN collaborated on a special the news outlet described as, “Familiar faces from Sesame Street and experts from CNN and across the country will be ready to answer children’s questions about the Covid-19 vaccine and staying healthy, and coping with big feelings as they continue to face unprecedented challenges in their young lives.”